I attended the interview with Nick Drake, Senior Vice President, Direct to Consumer at T-Mobile and Otto Rosenberger who serves as CMO at the Hostelworld Group at the Adobe Summit. The key takeaway of the entire session was that customer experience is the beginning and the core of digital...

Energy storage firm Powervault has announced a supply partnership with Renault, aimed at reducing the cost of smart home battery units by 30 percent. The French automaker will supply 50 batteries from electric vehicles, as part of a trial to explore the performance of second life batteries in...

Disney and Square Enix are teasing us again. The companies just dropped a trailer for Kingdom Hearts III. That’s going to get a lot of fans excited at the Electronic Entertainment Expo (E3) game trade show this week. It has been four years since the game was announced, but it’s been a...

I’ve said it before and I’ll say it again: female entrepreneurs are required to work tirelessly to earn their deserved spot in the corner office and at the head of the table. Yet statistics show that more often than not, hard work literally doesn’t pay when women are at the...

Need for Speed Payback looked great onstage during the 2017 EA Play keynote presentation, but many of the explosive features that make it resemble a Fast and the Furious movie also serve to distract and detract from its actual gameplay. There may not have been an official Fast and the Furious game...

In 1997, IBM’s Deep Blue beat world chess champion Gary Kasparov , the first time an AI technology was able to outperform a world expert in a highly complicated endeavor. It was even more impressive when you consider they were using 1997 computational power. In 1997, my computer could barely...

Why it matters to you If you've shopped at GameStop between August of 2016 and February of 2017, you may be at risk for credit card fraud as a result of a GameStop breach. GameStop customers, beware. The retailer has confirmed that your credit card information may have been stolen. This...

Why it matters to you Scorkl is a self-contained system that allows users to fill their own oxygen tank and use it to stay underwater for up to 10 minutes at a time. Awhile back we took a look at a device called the AirBuddy , which billed itself as a safe and easy to use alternative for those who...

Why it matters to you Tesla cars are already environmentally friendly, and now, Elon Musk wants to make the company even greener still. Tesla’s cars are already branded as the car of the future, and now, they’re promising to depend on the fuel of the future as well. We’re not...

Online streaming is bigger than ever, and with so many streaming services adding new shows and movies every week, it can be nearly impossible to sort through the good and the bad. If you need something to watch and don’t want to wade through the digital muck that washes up on the...

Why it matters to you Businesses have long been leveraging social media to communicate with customers, and now, Apple is getting in on the game, too. Sending iMessages isn’t just for friends. It’s for business owners and their customers, too. That’s the case now more than ever...

Podcasting has risen in popularity, sunk like a stone, then recovered more times than your favorite celebrity trying to make a comeback. Back when podcasts first debuted around 2005, the idea seemed strange — like having your own radio station or talk show. I remember creating one way back...

Why it matters to you EA provided a tasty chunk of what's to come in Star Wars Battlefront II through a 30-minute assault on Naboo's Theed Royal Palace. During Electronic Arts’ E3 2017 press conference, the company waited until the last 30 minutes to reveal online multiplayer...

Electronic Arts gave us a first look today at the next expansion pack for Battlefield 1, a Russian campaign dubbed In the Name of the Tsar . And it also showed off the next multiplayer map coming this summer for the World War I shooter game. In Neville Nights, you fight in the muddy battlefields...

With Star Wars: Battlefront II , developer DICE is taking its opportunity to fix the most disappointing issues in its 2015 predecessor. The first Battlefront rebooted the franchise, which puts players in the stormtrooper armor of soldiers on the ground in iconic Star Wars battles. And though...

Why it matters to you Shopping at Walmart just got even easier now that Walmart Pay added instant credit cards. It’s a dinosaur in the world of retail, but Walmart is showing that its age and its size certainly isn’t keeping it from keeping up with the times. The retail giant rolled...

Just 10 years ago, the idea of leaving your home for a long trip meant you were paying for something you wouldn’t use. Your car would sit in the garage, your apartment or house would sit empty, and you’d still be responsible for utilities. On the off chance you had a friend or...

Electronic Arts didn’t bring a ton of new, unannounced projects to its EA Play press event this year, but the publishing giant did have a few surprises, including a unique cooperative adventure and a new project from role-playing developer BioWare. The star of the show, however, was Star...

Why it matters to you BioWare, the maker of Mass Effect and Dragon Age, is back with a brand new franchise, and it looks fascinating. BioWare is launching a brand new IP called Anthem , revealed at EA’s E3 2017 press conference . Though this is just a teaser leading to a more substantial...

Why it matters to you 'A Way Out,' unlike most modern games, offers both online and couch co-op. You and a friend can break out of prison side-by-side. At EA Play, EA revealed A Way Out , a third person action game set inside of a prison. A Way Out is a cooperative only title featuring...

Why it matters to you EA is revamping Need for Speed by injecting the heart-pumping action that made the Fast and Furious series a worldwide phenomenon. After spending time in the garage, EA’s latest entry in the Need for Speed franchise looks ready to hit the road in its latest gameplay...

Electronic Arts is making a commitment to inclusive gaming with a donation of $1 million to anti-bullying groups. CEO Andrew Wilson announced today during the company’s EA Play event that the publisher will make a donation to United Nations HeForShe, PACER’s National Bullying...

I hope you like Star Wars and BioWare games. Electronic Arts just kicked off a big week for the gaming industry with its media presentation leading up to the Electronic Entertainment Expo trade show in Los Angeles. And if you missed any of the big announcements, we’ve gathered them all up...

FIFA is coming back to Nintendo’s platform, and publisher Electronic Arts confirmed onstage today during its Hollywood fan event before next week’s Electronic Entertainment Expo tradeshow that this offshoot of its flagship soccer series is getting one of its most popular features....